Private Label Program

Private Label Clothing for Boutiques

Our designs, your brand’s name.

Build a branded fashion collection without developing garments from scratch. The Nouveau Riche Apparel Private Label Program allows approved wholesale buyers to add their own branding to existing Nouveau Riche clothing.

Once private labeled, the Nouveau Riche name will not appear on the garments. Your customers will see your boutique’s branding, creating a more cohesive and professional experience from the garment label to the packaging.

Create a Collection That Looks Like Your Own

Private labeling gives boutique owners a faster and more accessible way to introduce branded clothing without the cost, time, and high minimum quantities typically associated with custom clothing manufacturing.

You choose eligible products from our existing wholesale inventory, submit your logo, and select the branding options that fit your business. Our team then prepares your order using your boutique’s branding.

Subtotal of private label orders must be at least $300 (before shipping/after discounts). This can be a mix of styles/colors to meet the $300 minimum. Nouveau Riche Apparel will now accept smaller private label orders for buyers that have already completed the inital set up. There will be a fee of $25 for any orders under $300. All first time private label orders must meet the $300 minimum or any label change orders.
Buyers must design their own logos and submit their logo file to us. Nouveau Riche Apparel does not offer a logo design service. We also will not alter designs. Vector file (.ai, .svg, .eps) preferred to be sure your packaging comes out just like your artwork. Should you not have a vector file, please be sure to send a high resolution image.
New logos will require set up. All private label set up includes garments labels. Additional fees apply for hang tags, single color poly bags, and branded stickers. The initial set up fee depends on each logo and cost will be calculated once we receive your logo. We cannot accept garment labels or any other packaging produced outside of Nouveau Riche to be applied to our garments. After the initial set up fee, there are NO additional fees. The initial fee will cover all your private label orders with Nouveau Riche Apparel unless your logo changes.

Private Label Options

Depending on your products and packaging needs, private label customization may include:

• Garment labels
• Custom hang tags
• Branded stickers
• Custom poly bags

Setup fees vary based on the packaging selected, the quantity ordered, and whether your logo requires additional design preparation.

How the Private Label Process Works

  1. Shop eligible Nouveau Riche wholesale clothing and accessories.

  2. Meet the $300 minimum wholesale order requirement.

  3. Submit your logo and select your preferred garment labels, hang tags, stickers, or custom poly bags.

  4. Receive a setup estimate based on your branding selections and logo requirements.

  5. Approve your setup so our team can begin preparing your private label order.

  6. Receive wholesale products prepared with your boutique’s branding.

Order Minimums and Turnaround Times

Private label orders require a minimum wholesale product order of $300.

Standard private label turnaround is approximately 9 to 14 business days. New private label setups may require up to 21 business days to allow time for logo preparation, branding setup, and packaging production.

Turnaround begins after all required information, files, payments, and approvals have been received. Larger orders or more complex packaging selections may require additional processing time.

Why Private Label with Nouveau Riche?

The Nouveau Riche Private Label Program is designed for boutique owners who want to strengthen their brand without taking on the cost and complexity of designing and manufacturing an original collection.

You gain access to fashion-forward wholesale apparel and accessories while creating a branded experience that feels exclusive to your business. It is an efficient way to test branded products, expand your boutique’s assortment, and give customers another reason to remember your name.

Submit Your Logo Today For A Set Up Estimate

    Private Label Frequently Asked Questions

    No. Private labeling applies your boutique’s branding to eligible products from Nouveau Riche Apparel’s existing wholesale inventory. It does not include developing a completely original garment design.

    No. The Nouveau Riche name will not be visible on garments completed through the private label program. Your selected branding will be used instead.

    A minimum wholesale product order of $300 is required. Private label setup and packaging fees are calculated separately based on your selections.

    Standard turnaround is approximately 9 to 14 business days. A new setup may take up to 21 business days. Processing begins after your files, selections, payments, and approvals are complete.

    Start typing and press Enter to search

    Shopping Cart

    No products in the cart.